CMP - Usercentrics and Cookiebot by Usercentrics
Are your company or organisation’s digital channels already GDPR compliant?
Ensure legal compliance and user privacy with the support of SmartLinks.
We offer the implementation of different CMPs – Consent Management Platforms, depending on the needs of your website.
A CMP helps companies manage user consent clearly and efficiently. It ensures compliance with legislation and guarantees the necessary updates. In this way, it guarantees user trust, contributes to brand credibility and avoids possible fines.
In this sense, SmartLinks is an authorised partner of Usercentrics and Cookiebot by Usercentrics.
Platforms:
CMP Usercentrics and Cookiebot by Usercentrics
Usercentrics CMP and Cookiebot by Usercentrics are two of the leading consent management platforms on the market that help websites and mobile apps achieve compliance with data privacy regulations such as GDPR and CCPA.
In 2021, Germany’s Usercentrics and Denmark’s Cookiebot joined forces to better protect the digital privacy of European citizens.
The result comes in response to consumer demand for transparency and security and greater awareness and control over how companies track and use their personal information. Together, the two companies have aligned principles to expand data consent management globally.
01
Simplified Compliance
Avoid fines and penalties for privacy violations.
02
Enhanced Transparency
Demonstrate your commitment to user privacy.
03
Better User Experience
Strengthen the relationship with your brand.
04
Strategic Decision Making
Gain insights into user preferences.
Both solutions offer robust resources for managing user consent on their platforms, but they have several important differences that impact the ideal choice for each need.
CMP Usercentrics
A commitment to customization
SmartLinks integrates Usercentrics into your company’s websites and applications.
Usercentrics CMP is a robust consent management platform that helps websites and mobile applications achieve compliance with data privacy regulations. Its intuitive interface, comprehensive features and flexible scalability make it an ideal solution for companies of all sizes and sectors.
CMP Cookiebot by Usercentrics
Efficiency and Simplicity
Implementing Cookiebot by Usercentrics on your website is easier with SmartLinks.
CMP Cookiebot by Usercentrics is an easier-to-use consent management platform with a simple and intuitive interface. It’s the ideal option for companies looking for an affordable and efficient solution.
Usercentrics CMP vs Cookiebot by Usercentrics
| Functionality | Usercentrics CMP | Cookiebot CMP |
| Consent Management | Granular consent control | Simple to implement and use |
| Cookie and Tracker Detection | Advanced automatic scanning technology | Robust detection, but can be less comprehensive |
| Customisation | Extensive customisation options for the consent banner | More limited customisation options |
| Reports and Analyses | Granular reports and advanced analyses | Detailed but less granular reports |
| Integrations | Integrations with various marketing and analysis tools | Limited integrations |
| Support | Multi-level customer support | Support level varies according to the plan |
| User Experience | Intuitive and friendly interface | More complex interface for beginners |
| Reliability | Larger customer base | Known for simplicity and ease of use |
| Price | Based on the volume of platform traffic and resources | Based on the number of pages |
How to Ensure GDPR Compliance
- The General Data Protection Regulation is valid in the European Union and the European Economic Area.
- At SmartLinks we are committed to simplifying GDPR compliance for our clients.
- Both Usercentrics and Cookiebot by Usercentrics are certified by Google and offer effective solutions that protect the privacy of users and the activity of organisations.
- We help your company install reliable and effective software, without jeopardising your focus on business growth. Contact us to find out how we can make GDPR compliance simple and effective for your business.
The GDPR is mandatory and applicable to:
- Companies that process personal data are established in the EU, regardless of where the data processing takes place.
- Companies established outside the EU, but which process personal data in connection with offering goods or services to people in the EU or tracking the behaviour of people in the EU.
- Companies established outside the EU that process the data of EU citizens must appoint a representative in the EU.
Usercentrics and Cookiebot by Usercentrics also enable privacy compliance with:
- CCPA/CPRA (California Privacy Rights Act)
- LGPD (Brazilian General Data Protection Law)
- VCDPA (Virginia Consumer Data Protection Act)
- DMA (The Digital Markets Act)
- TCF v2.2 (Transparency and Consent Framework)
- Google Consent Policies
